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库克解释iPhone 14 Pro系列销量下滑：供应链意外原因本该增长

库克解释iPhone 14 Pro系列销量下滑：供应链意外原因本该增长

发布时间： 2024-07-07 18:56:58 阅读量：658

苹果今天凌晨发布了2023财年Q1季度财报，营收1171.5亿美元，同比下降5%，净利润下降12%至300亿美元，双双表现不及预期，这是2019年以来营收首次下滑，也是6年来最大跌幅。

导致苹果营收、盈利下滑的重要原因就是iPhone手机，iPhone业务净销售额为657.75亿美元，较上年同期的716.28亿美元下降8%，这也是iPhone三年来首次下滑

据金融市场数据信息及基础设施提供商Refinitiv提供的数据显示，分析师此前平均预期苹果公司第一财季来自于iPhone的营收将达682.9亿美元，iPhone表现不及预期。

对于iPhone卖不动的问题，CEO库克解释说是去年遭遇了供应链问题，公司估算如果没有iPhone 14 Pro和iPhone 14 Pro Max供应链的问题，iPhone的营收应当能同比上升。

库克强调，目前iPhone的产能已经恢复到令公司满意的水平。

[本文结束]如需转载请务必注明出处：快科技

责任编辑：宪瑞

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